We are proud to announce the launch of a new logo as part of the ongoing evolution of our brand. With the new vision to be the foremost Indian animation house that develops ideas from script, through to finished piece. We continue working with advertising and digital agencies, as well as direct with brands, entrepreneurs
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It gives me great pleasure to share with you all out there these warm words by Aksha from Isobar, whom we worked with for Kellogg’s Video. Thank you Aksha for the acknowledgement, it’s an honor for us. “It was a delight to work with Magic Elements! Two very important reasons why I recommend working with
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Thumbnails are drawn thoughts. These small sketches, combined with brief notes, capture ideas for a story or character so that the memory is not lost. Thumbnails can be worked up into a finished drawing at a later time. Always work rough before going clean. Do not render or model final drawings at this stage. Draw
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There are a number of differences in storyboarding a live action and animated productions. Most storyboarder specialize in one or the other, as their personal drawing style may not work for all types of productions. For instance, live action directors don’t want to see cartoony looking storyboards or live action story artist may not able
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Producing any Commercial, TV Show or Movie is like building a house. There are many elements to be design! And in order for the house to stand, all the elements need to work together. Every house needs blueprints before it can be build and blueprints are the architect’s vision. You can tell someone what kind
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This is the omnipresent question every animation wannabe faces. Being enthusiastic about animation is the first step. It helps in the long term for your animation career. Now let’s be clear that there are essentially two parts to this, the first one is theory and practical being the latter. Like any other study subject, animation
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What we’ll suggest is that find an industry professional, who practices in the relevant field for quite many years (5 years at least) and has the appropriate know how to teach you in that. But before committing to learn from one here too you should be able to go through the person’s work past and
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Let’s take an entrepreneur in his journey to Video marketing enlightenment ! When he launched your website, he was frustrated with the level of response he received from it. Communication was poor, and potential customers were constantly missed. It seemed like no project was ever came your way. This led him to make to make
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It’s all about explainer videos! It’s one of those animated videos that explains what your product or service does and why people ought to buy it. Corporates, SMEs, Entrepreneurs can use them to boost their conversion rate. Some sites boast of conversion rates increasing by as much as 144% after including an explainer video on their website.
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When deciding what kind of story to tell in a film, ask yourself who the intended audience is. Are you producing for an Indian audience? While that is a viable production strategy, of course, but it is unlikely to land you on the list of Oscar nominees because western audiences simply do not buy stories
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